Social media and public relations: The perception and adoption of Facebook by Malaysian public relations consultancies as effective external communication tool
| Main Authors: | , |
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| Format: | Conference or Workshop Item |
| Language: | English |
| Published: |
2013
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| Subjects: | |
| Online Access: | http://eprints.sunway.edu.my/1030/ http://eprints.sunway.edu.my/1030/1/Lee%20Cheng%20Ean%20Social%20Media%20and%20Public%20Relations%20MediAsia_2013.pdf |
| _version_ | 1848801944666112000 |
|---|---|
| author | Lee, Cheng Ean Catherine * Low, Frannie |
| author_facet | Lee, Cheng Ean Catherine * Low, Frannie |
| author_sort | Lee, Cheng Ean Catherine * |
| building | SU Institutional Repository |
| collection | Online Access |
| first_indexed | 2025-11-14T21:15:30Z |
| format | Conference or Workshop Item |
| id | sunway-1030 |
| institution | Sunway University |
| institution_category | Local University |
| language | English |
| last_indexed | 2025-11-14T21:15:30Z |
| publishDate | 2013 |
| recordtype | eprints |
| repository_type | Digital Repository |
| spelling | sunway-10302023-08-07T07:45:48Z http://eprints.sunway.edu.my/1030/ Social media and public relations: The perception and adoption of Facebook by Malaysian public relations consultancies as effective external communication tool Lee, Cheng Ean Catherine * Low, Frannie HM Sociology 2013-11-08 Conference or Workshop Item PeerReviewed text en cc_by_nc_4 http://eprints.sunway.edu.my/1030/1/Lee%20Cheng%20Ean%20Social%20Media%20and%20Public%20Relations%20MediAsia_2013.pdf Lee, Cheng Ean Catherine * and Low, Frannie (2013) Social media and public relations: The perception and adoption of Facebook by Malaysian public relations consultancies as effective external communication tool. In: The Asian Conference on Media, Communication & Film 2013 (MediAsia), 8-10 November 2013, Osaka, Japan. http://www.iafor.org |
| spellingShingle | HM Sociology Lee, Cheng Ean Catherine * Low, Frannie Social media and public relations: The perception and adoption of Facebook by Malaysian public relations consultancies as effective external communication tool |
| title | Social media and public relations: The perception and adoption of Facebook by Malaysian public relations consultancies as effective external communication tool |
| title_full | Social media and public relations: The perception and adoption of Facebook by Malaysian public relations consultancies as effective external communication tool |
| title_fullStr | Social media and public relations: The perception and adoption of Facebook by Malaysian public relations consultancies as effective external communication tool |
| title_full_unstemmed | Social media and public relations: The perception and adoption of Facebook by Malaysian public relations consultancies as effective external communication tool |
| title_short | Social media and public relations: The perception and adoption of Facebook by Malaysian public relations consultancies as effective external communication tool |
| title_sort | social media and public relations: the perception and adoption of facebook by malaysian public relations consultancies as effective external communication tool |
| topic | HM Sociology |
| url | http://eprints.sunway.edu.my/1030/ http://eprints.sunway.edu.my/1030/ http://eprints.sunway.edu.my/1030/1/Lee%20Cheng%20Ean%20Social%20Media%20and%20Public%20Relations%20MediAsia_2013.pdf |