Perceived attributes of e-commerce and the adoption decision: the case of Malaysian SMEs

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Perceived attributes of e-commerce and the adoption decision: the case of Malaysian SMEs

Research on e-commerce adoption in SMEs has gained considerable attention in the past few years. However, most of them were conducted in developed countries such as USA, UK or Australia. This study attempts to understand ecommerce adoption amongst Malaysian SMEs, applying the persuasion stage of th...

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Bibliographic Details
Main Authors:	Husnayati Hussin, Rafidah Mohd Nor, Mohd Adam Suhaimi
Format:	Article
Language:	English
Published:	Penerbit UKM 2008
Online Access:	http://journalarticle.ukm.my/5051/ http://journalarticle.ukm.my/5051/1/03.pdf

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