Intercultural communication: understanding cultural problems in international advertising
please refer fulltext
| Main Author: | |
|---|---|
| Format: | Article |
| Language: | English |
| Published: |
Universiti Kebangsaan Malaysian
1989
|
| Online Access: | http://journalarticle.ukm.my/4924/ http://journalarticle.ukm.my/4924/1/9%281%29.pdf |
| _version_ | 1848810674398953472 |
|---|---|
| author | Mohd Helmi Abd Rahman, |
| author_facet | Mohd Helmi Abd Rahman, |
| author_sort | Mohd Helmi Abd Rahman, |
| building | UKM Institutional Repository |
| collection | Online Access |
| description | please refer fulltext |
| first_indexed | 2025-11-14T23:34:16Z |
| format | Article |
| id | oai:generic.eprints.org:4924 |
| institution | Universiti Kebangasaan Malaysia |
| institution_category | Local University |
| language | English |
| last_indexed | 2025-11-14T23:34:16Z |
| publishDate | 1989 |
| publisher | Universiti Kebangsaan Malaysian |
| recordtype | eprints |
| repository_type | Digital Repository |
| spelling | oai:generic.eprints.org:49242016-12-14T06:37:19Z http://journalarticle.ukm.my/4924/ Intercultural communication: understanding cultural problems in international advertising Mohd Helmi Abd Rahman, please refer fulltext Universiti Kebangsaan Malaysian 1989 Article PeerReviewed application/pdf en http://journalarticle.ukm.my/4924/1/9%281%29.pdf Mohd Helmi Abd Rahman, (1989) Intercultural communication: understanding cultural problems in international advertising. Jurnal Komunikasi ; Malaysian Journal of Communication, 5 . pp. 53-60. ISSN 0128-1496 http://www.ukm.my/jkom |
| spellingShingle | Mohd Helmi Abd Rahman, Intercultural communication: understanding cultural problems in international advertising |
| title | Intercultural communication: understanding cultural problems in international advertising |
| title_full | Intercultural communication: understanding cultural problems in international advertising |
| title_fullStr | Intercultural communication: understanding cultural problems in international advertising |
| title_full_unstemmed | Intercultural communication: understanding cultural problems in international advertising |
| title_short | Intercultural communication: understanding cultural problems in international advertising |
| title_sort | intercultural communication: understanding cultural problems in international advertising |
| url | http://journalarticle.ukm.my/4924/ http://journalarticle.ukm.my/4924/ http://journalarticle.ukm.my/4924/1/9%281%29.pdf |