Pradana, B., & Irawan, E. P. (2024). The Effect of Customer-Based Brand Equity (CBBE) BPJS ketenagakerjaan after the simultaneous implementation of the re-call strategy on informal worker (BPU) purchase intention. Penerbit Universiti Kebangsaan Malaysia.
Chicago Style (17th ed.) CitationPradana, Bangkit, and Enjang Pera Irawan. The Effect of Customer-Based Brand Equity (CBBE) BPJS Ketenagakerjaan After the Simultaneous Implementation of the Re-call Strategy on Informal Worker (BPU) Purchase Intention. Penerbit Universiti Kebangsaan Malaysia, 2024.
MLA (9th ed.) CitationPradana, Bangkit, and Enjang Pera Irawan. The Effect of Customer-Based Brand Equity (CBBE) BPJS Ketenagakerjaan After the Simultaneous Implementation of the Re-call Strategy on Informal Worker (BPU) Purchase Intention. Penerbit Universiti Kebangsaan Malaysia, 2024.