Factors of entrepreneurial business success: towards resilient and competitive entrepreneurs in the post covid-19 pandemic era
The COVID-19 pandemic has tremendously affected the economy, business, and human life, especially for micro entrepreneurs in the low-income bracket. In fact, many have yet to achieve success in the aftermath of the pandemic. Drawing from Social Cognitive Theory and existing literature, this study...
| Main Authors: | Maheran Zakaria, Indrawati Yuhertiana, Dedi Muhammad Siddiq, Dwi Suhartini, Rabaatul Azira Hassan |
|---|---|
| Format: | Article |
| Language: | English |
| Published: |
Penerbit Universiti Kebangsaan Malaysia
2024
|
| Online Access: | http://journalarticle.ukm.my/23906/ http://journalarticle.ukm.my/23906/1/Pengurusan_70_5.pdf |
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