Rhetorical moves analysis in instagram advertisements written by women entrepreneurs

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Rhetorical moves analysis in instagram advertisements written by women entrepreneurs

In the rapidly evolving digital economy, social media has emerged as a crucial tool for small and medium-sized enterprises (SMEs) to promote their products and services. In Malaysia, where English serves as a lingua franca for intercultural communication and business activities, English language ski...

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Bibliographic Details
Main Authors:	Amizan Azim Ramli, Norizan Abdul Razak
Format:	Article
Language:	English
Published:	Penerbit Universiti Kebangsaan Malaysia 2023
Online Access:	http://journalarticle.ukm.my/22687/ http://journalarticle.ukm.my/22687/1/Gema_23_3_13.pdf

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