Persuasive techniques in Okonjo-Iweala's speech: a study of quasilogical, presentational, and analogical strategies

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Persuasive techniques in Okonjo-Iweala's speech: a study of quasilogical, presentational, and analogical strategies

Persuasion is an important aspect of giving a speech. It can be achieved through various persuasive strategies. Past studies related to persuasion have predominantly focused on male politicians’ inauguration, presidential campaigns, and legislative debates, however, not many have focused on speech...

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Bibliographic Details
Main Authors:	Kui, Lin Tang, Sharon Sharmini, Yasir Yahya
Format:	Article
Language:	English
Published:	Penerbit Universiti Kebangsaan Malaysia 2023
Online Access:	http://journalarticle.ukm.my/21777/ http://journalarticle.ukm.my/21777/1/Gema%20Online_8.pdf

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