Why audiences’ voice on developing anti-smoking messages matters

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Why audiences’ voice on developing anti-smoking messages matters

Mediated health campaigns are a significant promotive and preventive approach to public health. However, most health communication and campaigns in Indonesia tend to deliver explicit messages about the danger of addictive substances. For example, smoking is framed as harmful and unfavourable....

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Bibliographic Details
Main Authors:	Rizanna Rosemary, Azman, Zakirah, Ade Irma
Format:	Article
Language:	English
Published:	Penerbit Universiti Kebangsaan Malaysia 2022
Online Access:	http://journalarticle.ukm.my/20379/ http://journalarticle.ukm.my/20379/1/47348-186918-1-PB.pdf

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