Corporate social responsibility and market orientation : an integrated approach towards organizational performance

QR Code

Corporate social responsibility and market orientation : an integrated approach towards organizational performance

Takaful operators in countries dominated by Muslim are still experiencing low penetration rate. New emerging customer segments have higher expectation where Takaful operators need more innovative approaches in acquiring and retaining customers. Moreover, Takaful companies need to apply marketing, so...

Full description

Bibliographic Details
Main Authors:	Muhamad Azrin Nazri, Nor Asiah Omar, Azreen Jihan Mohd Hashim
Format:	Article
Language:	English
Published:	Penerbit Universiti Kebangsaan Malaysia 2018
Online Access:	http://journalarticle.ukm.my/20173/ http://journalarticle.ukm.my/20173/1/19385-88581-1-PB.pdf

Similar Items

The impact of strategic orientation on corporate social responsibility
by: Galbreath, Jeremy
Published: (2010)

Corporate social responsibility orientations and practices in community development
by: Alias, Siti Noormi
Published: (2012)

Corporate life cycle, organizational financial resources and corporate social responsibility
by: Hasan, Mostafa, et al.
Published: (2017)

Employees’ perception on organizational commitment in corporate social responsibility
by: Chua, Kah Mung, et al.
Published: (2011)

Are differences in levels of corporate social responsibility linked to strategic orientation?
by: Galbreath, Jeremy
Published: (2008)

Corporate Social Responsibility From an Organizational Learning Perspective: A Participatory Action Research Approach
by: LING Hui, HUI
Published: (2008)

The relationship between corporate social responsibility orientation, marketing capabilities and organisational performance / Wan Kalthom Hj Yahya.
by: Wan Kalthom, Yahya
Published: (2011)

The Relationship Between Corporate Social Responsibility And Organizational Commitment: The Role Of Corporate Image As The Mediator
by: Lee, Yong Chien
Published: (2011)

The effect of entrepreneurial orientation dimensions on takaful agency’s business performance in Malaysia
by: Muhamad Azrin Nazri,, et al.
Published: (2015)

A study on corporate social responsibility towards customer orientation in Malaysia / Naziah Ahmad Najib
by: Ahmad Najib, Naziah
Published: (2006)

Export market orientation, organizational knowledge and export market performance: the mediating effect of organizational innovation
by: Rahil, Mousa
Published: (2015)

Corporate social responsibility, gender equality and organizational change: a feminist perspective
by: Grosser, Kate
Published: (2011)

The Impact of Corporate Social Responsibility on Organizational Citizen Behavior in the Chinese Pharmaceutical Industry
by: LU, BINGQUAN
Published: (2017)

Organizational culture, corporate social responsibility and financial performance of companies in Jordan and Palestine
by: Hussein Ali, Hosni Shareif Hussein
Published: (2018)

A Study of the Impact of Degree of Religiousness upon on Individual's Corporate Social Responsiveness Orientation
by: Kor, Easter Sun Sun
Published: (2006)

Corporate Social Responsibility in Emerging Markets: Case study of the Philippines
by: Hans, Vanessa Laura
Published: (2012)

Corporate social responsibility: adoption of green marketing by hotel industry
by: Punitha, S., et al.
Published: (2013)

The effect of entrepreneurial orientation, innovation capability and knowledge creation on firm performance: a perspective on small scale entrepreneurs
by: Nor Asiah Omar,, et al.
Published: (2016)

Corporate Social Responsibility:An Integral Part of Risk Management Philosophy
by: Singh, Updash
Published: (2005)

Text analytics approach to examining corporate social responsibility
by: Nurul Asyikeen Azhar,, et al.
Published: (2019)

Market differentiation threshold and the relationship between corporate social responsibility and corporate financial performance
by: Lin, Woon Leong, et al.
Published: (2020)

Public Relations (PR) and Corporate Social Responsibility (CSR) in Malaysia: A critical reflection
by: Ahmad, Zeti Azreen
Published: (2013)

Public Relations (PR) and Corporate Social Responsibility (CSR) in Malaysia: A critical perspective
by: Ahmad, Zeti Azreen
Published: (2013)

The Relationship Between Internal Marketing, Job Satisfaction, Organizational Commitment, And Market Orientation
by: CHEAH, PHAIK LEAN
Published: (2005)

Organizational justice, behavioral ethics, and corporate social responsibility: Finally the three shall merge
by: Rupp, D., et al.
Published: (2015)

Employee retention, market orientation, and organizational performance – An empirical study
by: Fatema Johara,, et al.
Published: (2018)

Market orientation and organizational performance : the impact of leader-member exchange
by: Bong, Sheue Ehyi
Published: (2011)

Environmental oriented corporate social responsibility and customer loyalty: corporate image as a mediator / Nor Irwani Abdul Rahman
by: Abdul Rahman, Nor Irwani
Published: (2015)

Corporate Social Responsibility And Stakeholder Engagement: A Case Study Of Arab Orient Insurance Company
by: Kanan, Suleiman Fawwaz
Published: (2012)

Corporate Social Responsibility And Stakeholder Engagement: A Case Study Of Arab Orient Insurance Company
by: Kanan, Suleiman Fawwaz
Published: (2012)

Corporate Social Responsibility(CSR) In Malaysia - Ontological And Epistemological Research Orientation In Building Theoretical Foundations
by: Nasruddin, Ellisha, et al.
Published: (2012)

Evolving corporate social responsibility: Towards constructive corporate participation
by: Goddard, Trevor, et al.
Published: (2006)

The impact of corporate governance and corporate social responsibility on firms’ performance. Evidence from the US market.
by: SARIDIS, VASILEIOS
Published: (2018)

What drives students’ intention to take marketing majoring? An empirical investigation of the critical factors
by: Nor Asiah Omar,, et al.
Published: (2016)

Vertical Integration and its Impact on Market Orientation
by: Laboure, Alice
Published: (2009)

The doctrine of corporate social responsibility: towards binding legal responsibility
by: Eishan Jan, Mohammad Naqib, et al.
Published: (2016)

The impact of service quality on organizational performance. Does market orientation matter?
by: Liew,, Sin Yean.
Published: (2009)

Market orientation, service quality and organizational performance in service organizations in Malaysia
by: T., Ramayah, et al.
Published: (2011)

Stakeholder priorities and corporate social responsibility orientations : the moderating effects of ethnicity and religion in the Nigerian financial sector
by: Aminu, Ahmadu Hamidu
Published: (2019)

The Impact of Internal Corporate Social Responsibility Practices towards the Organizational Commitment of Academic Staff in Private Higher Learning Institutions
by: Heng, Lee Siew, et al.
Published: (2014)