Evaluating visitor’s preferences of ecotourism and management attributes in Kubah National Park : a choice experiment approach

The growing numbers of national parks worldwide have somehow attracted the interests of nations around the world as it is now one of the important income generator for the tourism industry of a particular country. Since its inauguration, the concept of national parks has developed and expanded bas...

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Main Authors: Nor Afiza Abu Bakar, Dayang Affizzah Awang Marikan, Salbiah Edman, Siti Aisyah Ya’kob
Format: Article
Language:English
Published: Penerbit Universiti Kebangsaan Malaysia 2018
Online Access:http://journalarticle.ukm.my/19623/
http://journalarticle.ukm.my/19623/1/jeko_521-4.pdf
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author Nor Afiza Abu Bakar,
Dayang Affizzah Awang Marikan,
Salbiah Edman,
Siti Aisyah Ya’kob,
author_facet Nor Afiza Abu Bakar,
Dayang Affizzah Awang Marikan,
Salbiah Edman,
Siti Aisyah Ya’kob,
author_sort Nor Afiza Abu Bakar,
building UKM Institutional Repository
collection Online Access
description The growing numbers of national parks worldwide have somehow attracted the interests of nations around the world as it is now one of the important income generator for the tourism industry of a particular country. Since its inauguration, the concept of national parks has developed and expanded based on the important attributes of its environmental resources, albeit it is frequently affiliated to the possibilities of conservation and preservation of the biodiversity and its environment. The central motivation for this study is to estimate visitor’s preferences for improvement in ecotourism and management in Kubah National Park (KNP) by utilizing the economic valuation tools, specifically the choice experiment (CE) model. Accordingly, the focus of this study is limited to the valuation of ecotourism and management attributes of KNP, Sarawak, Malaysia. Choice experiment of the stated preference approach was utilized and five attributes of ecotourism and management attributes were identified, namely; (i) amenities (AMT), (ii) information availability (INFO), (iii) interpretive trails availability (ITA), (iv) park guide availability (PG) and (v) entrance fee charges (MPRICE). Information and statistics were gathered using questionnaires from face-to face interviews. Conditional logit (CLGT) model analyses involving a sample of 303 respondents was carried out.
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spelling oai:generic.eprints.org:196232022-09-08T07:32:17Z http://journalarticle.ukm.my/19623/ Evaluating visitor’s preferences of ecotourism and management attributes in Kubah National Park : a choice experiment approach Nor Afiza Abu Bakar, Dayang Affizzah Awang Marikan, Salbiah Edman, Siti Aisyah Ya’kob, The growing numbers of national parks worldwide have somehow attracted the interests of nations around the world as it is now one of the important income generator for the tourism industry of a particular country. Since its inauguration, the concept of national parks has developed and expanded based on the important attributes of its environmental resources, albeit it is frequently affiliated to the possibilities of conservation and preservation of the biodiversity and its environment. The central motivation for this study is to estimate visitor’s preferences for improvement in ecotourism and management in Kubah National Park (KNP) by utilizing the economic valuation tools, specifically the choice experiment (CE) model. Accordingly, the focus of this study is limited to the valuation of ecotourism and management attributes of KNP, Sarawak, Malaysia. Choice experiment of the stated preference approach was utilized and five attributes of ecotourism and management attributes were identified, namely; (i) amenities (AMT), (ii) information availability (INFO), (iii) interpretive trails availability (ITA), (iv) park guide availability (PG) and (v) entrance fee charges (MPRICE). Information and statistics were gathered using questionnaires from face-to face interviews. Conditional logit (CLGT) model analyses involving a sample of 303 respondents was carried out. Penerbit Universiti Kebangsaan Malaysia 2018 Article PeerReviewed application/pdf en http://journalarticle.ukm.my/19623/1/jeko_521-4.pdf Nor Afiza Abu Bakar, and Dayang Affizzah Awang Marikan, and Salbiah Edman, and Siti Aisyah Ya’kob, (2018) Evaluating visitor’s preferences of ecotourism and management attributes in Kubah National Park : a choice experiment approach. Jurnal Ekonomi Malaysia, 52 (1). pp. 45-55. ISSN 0127-1962 https://www.ukm.my/jem/issue/v52i1/
spellingShingle Nor Afiza Abu Bakar,
Dayang Affizzah Awang Marikan,
Salbiah Edman,
Siti Aisyah Ya’kob,
Evaluating visitor’s preferences of ecotourism and management attributes in Kubah National Park : a choice experiment approach
title Evaluating visitor’s preferences of ecotourism and management attributes in Kubah National Park : a choice experiment approach
title_full Evaluating visitor’s preferences of ecotourism and management attributes in Kubah National Park : a choice experiment approach
title_fullStr Evaluating visitor’s preferences of ecotourism and management attributes in Kubah National Park : a choice experiment approach
title_full_unstemmed Evaluating visitor’s preferences of ecotourism and management attributes in Kubah National Park : a choice experiment approach
title_short Evaluating visitor’s preferences of ecotourism and management attributes in Kubah National Park : a choice experiment approach
title_sort evaluating visitor’s preferences of ecotourism and management attributes in kubah national park : a choice experiment approach
url http://journalarticle.ukm.my/19623/
http://journalarticle.ukm.my/19623/
http://journalarticle.ukm.my/19623/1/jeko_521-4.pdf