Tourism in digital era : the influence of digital marketing on the intention to visit museum

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Tourism in digital era : the influence of digital marketing on the intention to visit museum

The growth of digital media usage in tourism industry over the last decade all over the world has led Menteri Pariwisata dan Industri Kreatif Republik Indonesia (the Ministry of Tourism and Creative Economy of the Republic of Indonesia) to establish tourism digital marketing as one of national touri...

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Bibliographic Details
Main Authors:	Jasmine Rahma Amalia, Ita Musfirowati Hanika
Format:	Article
Language:	English
Published:	Penerbit Universiti Kebangsaan Malaysia 2021
Online Access:	http://journalarticle.ukm.my/18659/ http://journalarticle.ukm.my/18659/1/51316-168095-1-PB.pdf

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