The effect of cigarette advertising on smoking behaviour of students in Banda Aceh City, Indonesia
The prevalence of student smokers has been increasing in Banda Aceh City recently. The presence of cigarette advertisements near schools is believed to be one of the causes. However, there is a lack of study for this issue. This study tries to calculate the effect of cigarette advertisements aroun...
| Main Authors: | , , , |
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| Format: | Article |
| Language: | English |
| Published: |
Penerbit Universiti Kebangsaan Malaysia
2020
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| Online Access: | http://journalarticle.ukm.my/16059/ http://journalarticle.ukm.my/16059/1/40819-130460-1-PB.pdf |
| _version_ | 1848813953954611200 |
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| author | Putra, Heru Syah Rosemary, Rizanna Yanuar, Deni Ahsan, Abdillah |
| author_facet | Putra, Heru Syah Rosemary, Rizanna Yanuar, Deni Ahsan, Abdillah |
| author_sort | Putra, Heru Syah |
| building | UKM Institutional Repository |
| collection | Online Access |
| description | The prevalence of student smokers has been increasing in Banda Aceh City recently. The presence of
cigarette advertisements near schools is believed to be one of the causes. However, there is a lack of
study for this issue. This study tries to calculate the effect of cigarette advertisements around schools
on the smoking activities of students. This research is conducted in the city of Banda Aceh with a total
sample of 365 students. We use the Linear Probability Model to estimate the effect by assuming that
smoking behaviour is a factor of individual, household and environmental characteristics of students.
The result shows that cigarette advertising has a positive and significant effect on the smoking
behaviour of high school students in Banda Aceh. The presence of cigarette billboards near the school
increases the probability of students’ smoking behaviour by 12.4%, whereas the presence of banners
causes an increase in the probability by 18.4%. It shows that 41% of the samples are smokers or had
smoked before with 37% daily smokers and 59% occasional smokers. Through in-depth interviews,
this study finds that having a smoker father or brother as well as friend increases the willingness of
students to be smoker. Therefore, the local government should undertake a policy to ban cigarette
advertisements in order to reduce the students’ risk of being smokers. The government must also
promote the creation of smoke-free families to reduce the possibility of increasing student smoker
rate. |
| first_indexed | 2025-11-15T00:26:23Z |
| format | Article |
| id | oai:generic.eprints.org:16059 |
| institution | Universiti Kebangasaan Malaysia |
| institution_category | Local University |
| language | English |
| last_indexed | 2025-11-15T00:26:23Z |
| publishDate | 2020 |
| publisher | Penerbit Universiti Kebangsaan Malaysia |
| recordtype | eprints |
| repository_type | Digital Repository |
| spelling | oai:generic.eprints.org:160592021-01-21T02:13:10Z http://journalarticle.ukm.my/16059/ The effect of cigarette advertising on smoking behaviour of students in Banda Aceh City, Indonesia Putra, Heru Syah Rosemary, Rizanna Yanuar, Deni Ahsan, Abdillah The prevalence of student smokers has been increasing in Banda Aceh City recently. The presence of cigarette advertisements near schools is believed to be one of the causes. However, there is a lack of study for this issue. This study tries to calculate the effect of cigarette advertisements around schools on the smoking activities of students. This research is conducted in the city of Banda Aceh with a total sample of 365 students. We use the Linear Probability Model to estimate the effect by assuming that smoking behaviour is a factor of individual, household and environmental characteristics of students. The result shows that cigarette advertising has a positive and significant effect on the smoking behaviour of high school students in Banda Aceh. The presence of cigarette billboards near the school increases the probability of students’ smoking behaviour by 12.4%, whereas the presence of banners causes an increase in the probability by 18.4%. It shows that 41% of the samples are smokers or had smoked before with 37% daily smokers and 59% occasional smokers. Through in-depth interviews, this study finds that having a smoker father or brother as well as friend increases the willingness of students to be smoker. Therefore, the local government should undertake a policy to ban cigarette advertisements in order to reduce the students’ risk of being smokers. The government must also promote the creation of smoke-free families to reduce the possibility of increasing student smoker rate. Penerbit Universiti Kebangsaan Malaysia 2020 Article PeerReviewed application/pdf en http://journalarticle.ukm.my/16059/1/40819-130460-1-PB.pdf Putra, Heru Syah and Rosemary, Rizanna and Yanuar, Deni and Ahsan, Abdillah (2020) The effect of cigarette advertising on smoking behaviour of students in Banda Aceh City, Indonesia. Jurnal Komunikasi ; Malaysian Journal of Communication, 36 (2). pp. 348-363. ISSN 0128-1496 https://ejournal.ukm.my/mjc/issue/view/1280 |
| spellingShingle | Putra, Heru Syah Rosemary, Rizanna Yanuar, Deni Ahsan, Abdillah The effect of cigarette advertising on smoking behaviour of students in Banda Aceh City, Indonesia |
| title | The effect of cigarette advertising on smoking behaviour of students in Banda Aceh City, Indonesia |
| title_full | The effect of cigarette advertising on smoking behaviour of students in Banda Aceh City, Indonesia |
| title_fullStr | The effect of cigarette advertising on smoking behaviour of students in Banda Aceh City, Indonesia |
| title_full_unstemmed | The effect of cigarette advertising on smoking behaviour of students in Banda Aceh City, Indonesia |
| title_short | The effect of cigarette advertising on smoking behaviour of students in Banda Aceh City, Indonesia |
| title_sort | effect of cigarette advertising on smoking behaviour of students in banda aceh city, indonesia |
| url | http://journalarticle.ukm.my/16059/ http://journalarticle.ukm.my/16059/ http://journalarticle.ukm.my/16059/1/40819-130460-1-PB.pdf |