Lai, R., & Teo, S. C. (2019). Analysing the moderating effects of generational cohorts on brand loyalty in the Malaysian footwear industry. Penerbit Universiti Kebangsaan Malaysia.
Chicago Style (17th ed.) CitationLai, Ruixia, and Siew Chein Teo. Analysing the Moderating Effects of Generational Cohorts on Brand Loyalty in the Malaysian Footwear Industry. Penerbit Universiti Kebangsaan Malaysia, 2019.
MLA (9th ed.) CitationLai, Ruixia, and Siew Chein Teo. Analysing the Moderating Effects of Generational Cohorts on Brand Loyalty in the Malaysian Footwear Industry. Penerbit Universiti Kebangsaan Malaysia, 2019.
Warning: These citations may not always be 100% accurate.