Company Facebook and crisis signal: the case of Malaysian Airline companies

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Company Facebook and crisis signal: the case of Malaysian Airline companies

The rapid advancement of social media play a significant role in publicizing the corporate image and reputation of organizations. The type of information shared and method used by business corporations to disseminate information via social media have profound influence on the public’s perception tow...

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Bibliographic Details
Main Authors:	Nor'izah Ahmad, Narimah Ismail, Sharmini Abdullah
Format:	Article
Language:	English
Published:	Penerbit Universiti Kebangsaan Malaysia 2018
Online Access:	http://journalarticle.ukm.my/11741/ http://journalarticle.ukm.my/11741/1/24434-71679-1-PB.pdf

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