Agenda setting: probing the issues during the 13th general election

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Agenda setting: probing the issues during the 13th general election

This study discusses the development of agenda setting and its application in political communication especially in general elections in Malaysia. The vast majority of studies on Agenda Setting have found widespread support for a media influence on issue salience despite studies used different metho...

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Bibliographic Details
Main Author:	Syed Arabi Idid
Format:	Article
Language:	English
Published:	Penerbit Universiti Kebangsaan Malaysia 2017
Online Access:	http://journalarticle.ukm.my/10563/ http://journalarticle.ukm.my/10563/1/19083-54366-2-PB.pdf

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