Kempen politik Trump: strategi, taktik dan model perangsaraf media

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Kempen politik Trump: strategi, taktik dan model perangsaraf media

Perangsaraf Media adalah instrumen penting dalam membina reputasi dan kredibiliti. Sama ada, individu, kumpulan, organisasi atau parti politik, perangsaraf media yang tersusun dan terancang boleh merealisasikan hasrat ini. Kempen politik Donald J. Trump pada tahun 2016 membuktikan beliau seorang str...

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Bibliographic Details
Main Author:	Ahmad Sauffiyan
Format:	Article
Language:	English
Published:	Penerbit Universiti Kebangsaan Malaysia 2017
Online Access:	http://journalarticle.ukm.my/10549/ http://journalarticle.ukm.my/10549/1/16962-49249-2-PB.pdf

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