Consumer’s perceived communicational risks in predicting internet-based shopping intention

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Consumer’s perceived communicational risks in predicting internet-based shopping intention

It is widely known in the related literature that consumer’s perceived communicational risks act as a chief barrier to their online purchase decision. Though, in such regards, few of the most recent text focused precisely towards a modified fact that the consumer’s shopping intention may depend on t...

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Bibliographic Details
Main Authors:	Bashir, Shahid, Aslam, Manan, Faridah Ibrahim, Kamaljeet Kaur
Format:	Article
Language:	English
Published:	Penerbit Universiti Kebangsaan Malaysia 2017
Online Access:	http://journalarticle.ukm.my/10531/ http://journalarticle.ukm.my/10531/1/17166-48651-2-PB.pdf

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