Goi, C. L., Yew , F. L. C., & Goi, M. T. Avoidance of similarity and brand attachment of Generation X in sportswear brand loyalty: The roles of self-congruity.
Chicago Style (17th ed.) CitationGoi, Chai Lee, Fayrene Leh Chienga Yew , and Mei Teh Goi. Avoidance of Similarity and Brand Attachment of Generation X in Sportswear Brand Loyalty: The Roles of Self-congruity.
MLA (9th ed.) CitationGoi, Chai Lee, et al. Avoidance of Similarity and Brand Attachment of Generation X in Sportswear Brand Loyalty: The Roles of Self-congruity.
Warning: These citations may not always be 100% accurate.