Empirical investigation on continuous usage of mobile video technology by customers in China: An extended TAM

Mobile usage in the field of mobile payment, mobile e-commerce, and mobile gaming have increased considerably in China, however the usage of mobile videos has not been increasing considerably. Thus, the main purpose of this study is to investigate the continuous usage of mobile video technology by t...

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Bibliographic Details
Main Authors: Yan Yijie, Vorobyova, Kateryna, Zahir Osman, Anas Ahsan Alhajjar
Format: Article
Published: 2021
Subjects:
Online Access:https://library.oum.edu.my/repository/1332/

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