Motivating Millennial Bank Employees in Wenzhou, China from Financial and Non-financial Perspectives

As Generation X retires, Millennial professionals are becoming more involved in the workforce. Numerous skilled individuals from the Wenzhou banking industry have migrated to non-banking financial firms, and banks should seriously consider the job satisfaction of Millennial employees (Sun, 2017). Th...

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Main Author: Wang, Yanyu
Format: Dissertation (University of Nottingham only)
Language:English
Published: 2022
Subjects:
Online Access:https://eprints.nottingham.ac.uk/69885/
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author Wang, Yanyu
author_facet Wang, Yanyu
author_sort Wang, Yanyu
building Nottingham Research Data Repository
collection Online Access
description As Generation X retires, Millennial professionals are becoming more involved in the workforce. Numerous skilled individuals from the Wenzhou banking industry have migrated to non-banking financial firms, and banks should seriously consider the job satisfaction of Millennial employees (Sun, 2017). This dissertation focuses on how Wenzhou's banking sector may better motivate its entry-level Millennial staff. This dissertation used semi-structured interviews as a qualitative research method to interview three Millennial grassroots employees of a bank in Wenzhou. As a comparison, three Generation X grassroots employees of the same bank were interviewed. According to this research, Millennial workers' essential employment guarantees were wages and bonuses. They preferred non-monetary benefits and desired participation in courses for professional development and the ability to place a strong focus on career prospects. This finding was consistent with the theory of employees' demand for achievement. The theory's claim that workers only cared about a sense of accomplishment for conquering challenges was refuted by Millennials' frustration with bonuses that were tough to attain. Millennials' job satisfaction was affected by their friendly relationships with colleagues, which contradicted the theory that referred to hygiene factors as irrelevant to motivating employees. There were no obvious variations between the two generations, X and Y. This research provided some recommendations for improvement that were presented correspondingly. Keywords: Motivation, Financial Rewards, Non-Financial Rewards, Millennials
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spelling nottingham-698852023-06-20T15:34:29Z https://eprints.nottingham.ac.uk/69885/ Motivating Millennial Bank Employees in Wenzhou, China from Financial and Non-financial Perspectives Wang, Yanyu As Generation X retires, Millennial professionals are becoming more involved in the workforce. Numerous skilled individuals from the Wenzhou banking industry have migrated to non-banking financial firms, and banks should seriously consider the job satisfaction of Millennial employees (Sun, 2017). This dissertation focuses on how Wenzhou's banking sector may better motivate its entry-level Millennial staff. This dissertation used semi-structured interviews as a qualitative research method to interview three Millennial grassroots employees of a bank in Wenzhou. As a comparison, three Generation X grassroots employees of the same bank were interviewed. According to this research, Millennial workers' essential employment guarantees were wages and bonuses. They preferred non-monetary benefits and desired participation in courses for professional development and the ability to place a strong focus on career prospects. This finding was consistent with the theory of employees' demand for achievement. The theory's claim that workers only cared about a sense of accomplishment for conquering challenges was refuted by Millennials' frustration with bonuses that were tough to attain. Millennials' job satisfaction was affected by their friendly relationships with colleagues, which contradicted the theory that referred to hygiene factors as irrelevant to motivating employees. There were no obvious variations between the two generations, X and Y. This research provided some recommendations for improvement that were presented correspondingly. Keywords: Motivation, Financial Rewards, Non-Financial Rewards, Millennials 2022-09-01 Dissertation (University of Nottingham only) NonPeerReviewed application/pdf en https://eprints.nottingham.ac.uk/69885/1/20274321_BUSI4136UNUK_2021_22.pdf Wang, Yanyu (2022) Motivating Millennial Bank Employees in Wenzhou, China from Financial and Non-financial Perspectives. [Dissertation (University of Nottingham only)] Motivation Financial Rewards Non-Financial Rewards Millennials
spellingShingle Motivation
Financial Rewards
Non-Financial Rewards
Millennials
Wang, Yanyu
Motivating Millennial Bank Employees in Wenzhou, China from Financial and Non-financial Perspectives
title Motivating Millennial Bank Employees in Wenzhou, China from Financial and Non-financial Perspectives
title_full Motivating Millennial Bank Employees in Wenzhou, China from Financial and Non-financial Perspectives
title_fullStr Motivating Millennial Bank Employees in Wenzhou, China from Financial and Non-financial Perspectives
title_full_unstemmed Motivating Millennial Bank Employees in Wenzhou, China from Financial and Non-financial Perspectives
title_short Motivating Millennial Bank Employees in Wenzhou, China from Financial and Non-financial Perspectives
title_sort motivating millennial bank employees in wenzhou, china from financial and non-financial perspectives
topic Motivation
Financial Rewards
Non-Financial Rewards
Millennials
url https://eprints.nottingham.ac.uk/69885/