The Impact of Perception of CSR on Purchase Intention with Mediating Role of Loyalty and Trust

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The Impact of Perception of CSR on Purchase Intention with Mediating Role of Loyalty and Trust

In the era of economic globalization, with the progress of society and the intensification of competition among enterprises, taking corresponding responsibilities to relevant stakeholders and strengthening corporate social responsibilities are becoming the new trend of modern corporate philosophy. C...

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Bibliographic Details
Main Author:	Li, Haobo
Format:	Dissertation (University of Nottingham only)
Language:	English
Published:	2022
Online Access:	https://eprints.nottingham.ac.uk/68179/

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