The role of defaultness and personality factors in sarcasm interpretation: evidence from eye-tracking during reading

Theorists have debated whether our ability to understand sarcasm is principally determined by the context (Gibbs, 1994; Utsumi, 2000) or by properties of the comment itself (Giora, 1997; 2003; Grice, 1975). The current research investigated an alternative view which broadens the focus on the commen...

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Main Authors: Filik, Ruth, Howman, Hannah, Ralph-Nearman, Christina, Giora, Rachel
Format: Article
Language:English
Published: Taylor & Francis 2018
Online Access:https://eprints.nottingham.ac.uk/50922/
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author Filik, Ruth
Howman, Hannah
Ralph-Nearman, Christina
Giora, Rachel
author_facet Filik, Ruth
Howman, Hannah
Ralph-Nearman, Christina
Giora, Rachel
author_sort Filik, Ruth
building Nottingham Research Data Repository
collection Online Access
description Theorists have debated whether our ability to understand sarcasm is principally determined by the context (Gibbs, 1994; Utsumi, 2000) or by properties of the comment itself (Giora, 1997; 2003; Grice, 1975). The current research investigated an alternative view which broadens the focus on the comment itself, suggesting that mitigating a highly positive concept by using negation generates sarcastic interpretations by default (Giora et al., 2015a, 2018). In the current study, pre-tests performed on the target utterances presented in isolation established their default interpretations; novel affirmative phrases (e.g., He is the best lawyer) were interpreted literally, whereas equally novel negative counterparts (e.g., He isn’t the best lawyer) were interpreted sarcastically. In Experiment 1 (an eye-tracking study), prior context biased these utterances towards literal or sarcastic interpretations. Results showed that target utterances were easier to process in contexts supporting their default interpretations, regardless of affirmation/negation. Results from a second eye-tracking experiment suggested that readers’ tendency to interpret negative phrases sarcastically is related to their own tendency to use malicious humor. Our findings suggest that negation leads to certain ambiguous utterances receiving sarcastic interpretations by default and that this process may be further intensified by personality factors.
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spelling nottingham-509222019-04-05T04:30:12Z https://eprints.nottingham.ac.uk/50922/ The role of defaultness and personality factors in sarcasm interpretation: evidence from eye-tracking during reading Filik, Ruth Howman, Hannah Ralph-Nearman, Christina Giora, Rachel Theorists have debated whether our ability to understand sarcasm is principally determined by the context (Gibbs, 1994; Utsumi, 2000) or by properties of the comment itself (Giora, 1997; 2003; Grice, 1975). The current research investigated an alternative view which broadens the focus on the comment itself, suggesting that mitigating a highly positive concept by using negation generates sarcastic interpretations by default (Giora et al., 2015a, 2018). In the current study, pre-tests performed on the target utterances presented in isolation established their default interpretations; novel affirmative phrases (e.g., He is the best lawyer) were interpreted literally, whereas equally novel negative counterparts (e.g., He isn’t the best lawyer) were interpreted sarcastically. In Experiment 1 (an eye-tracking study), prior context biased these utterances towards literal or sarcastic interpretations. Results showed that target utterances were easier to process in contexts supporting their default interpretations, regardless of affirmation/negation. Results from a second eye-tracking experiment suggested that readers’ tendency to interpret negative phrases sarcastically is related to their own tendency to use malicious humor. Our findings suggest that negation leads to certain ambiguous utterances receiving sarcastic interpretations by default and that this process may be further intensified by personality factors. Taylor & Francis 2018-03-02 Article PeerReviewed application/pdf en https://eprints.nottingham.ac.uk/50922/1/Filik%20et%20al.pdf Filik, Ruth, Howman, Hannah, Ralph-Nearman, Christina and Giora, Rachel (2018) The role of defaultness and personality factors in sarcasm interpretation: evidence from eye-tracking during reading. Metaphor and Symbol . ISSN 1092-6488 (In Press)
spellingShingle Filik, Ruth
Howman, Hannah
Ralph-Nearman, Christina
Giora, Rachel
The role of defaultness and personality factors in sarcasm interpretation: evidence from eye-tracking during reading
title The role of defaultness and personality factors in sarcasm interpretation: evidence from eye-tracking during reading
title_full The role of defaultness and personality factors in sarcasm interpretation: evidence from eye-tracking during reading
title_fullStr The role of defaultness and personality factors in sarcasm interpretation: evidence from eye-tracking during reading
title_full_unstemmed The role of defaultness and personality factors in sarcasm interpretation: evidence from eye-tracking during reading
title_short The role of defaultness and personality factors in sarcasm interpretation: evidence from eye-tracking during reading
title_sort role of defaultness and personality factors in sarcasm interpretation: evidence from eye-tracking during reading
url https://eprints.nottingham.ac.uk/50922/