Sentiment analysis of restaurant reviews in Malaysia

The food and beverage industry in Malaysia is steadily growing but at a very competitive pace. The industry was forecasted to be worth USD 21 billion by 2015, and it is imperative that restaurant owners have a good knowledge of their customers’ preferences in order to stay ahead of the competition....

Full description

Bibliographic Details
Main Author: Muritala, Babajide AbuBakr
Format: Dissertation (University of Nottingham only)
Language:English
Published: 2017
Online Access:https://eprints.nottingham.ac.uk/50260/
_version_ 1848798201442729984
author Muritala, Babajide AbuBakr
author_facet Muritala, Babajide AbuBakr
author_sort Muritala, Babajide AbuBakr
building Nottingham Research Data Repository
collection Online Access
description The food and beverage industry in Malaysia is steadily growing but at a very competitive pace. The industry was forecasted to be worth USD 21 billion by 2015, and it is imperative that restaurant owners have a good knowledge of their customers’ preferences in order to stay ahead of the competition. The purpose of this study is to examine the overall sentiments towards restaurants in Malaysia, to identify the most important topics or sentiment drivers towards restaurants and to derive useful insights and recommendations for restaurant owners from the customers’ online reviews. About 4,914 customer reviews from 582 restaurants across 20 towns and cities in Malaysia were scraped off TripAdvisor.com and text analytics was carried out using SAS Text Miner and SAS Visual Analytics. The results indicated that there were generally positive sentiments toward restaurants and the most important topics for reviewers were: Price, staff quality (friendly staff and service quality), food quality, Malaysian staple foods, menu variety (diverse food choices), atmosphere/ambience, location, waiting time, parking and the overall dining experience.
first_indexed 2025-11-14T20:16:00Z
format Dissertation (University of Nottingham only)
id nottingham-50260
institution University of Nottingham Malaysia Campus
institution_category Local University
language English
last_indexed 2025-11-14T20:16:00Z
publishDate 2017
recordtype eprints
repository_type Digital Repository
spelling nottingham-502602018-03-07T09:19:24Z https://eprints.nottingham.ac.uk/50260/ Sentiment analysis of restaurant reviews in Malaysia Muritala, Babajide AbuBakr The food and beverage industry in Malaysia is steadily growing but at a very competitive pace. The industry was forecasted to be worth USD 21 billion by 2015, and it is imperative that restaurant owners have a good knowledge of their customers’ preferences in order to stay ahead of the competition. The purpose of this study is to examine the overall sentiments towards restaurants in Malaysia, to identify the most important topics or sentiment drivers towards restaurants and to derive useful insights and recommendations for restaurant owners from the customers’ online reviews. About 4,914 customer reviews from 582 restaurants across 20 towns and cities in Malaysia were scraped off TripAdvisor.com and text analytics was carried out using SAS Text Miner and SAS Visual Analytics. The results indicated that there were generally positive sentiments toward restaurants and the most important topics for reviewers were: Price, staff quality (friendly staff and service quality), food quality, Malaysian staple foods, menu variety (diverse food choices), atmosphere/ambience, location, waiting time, parking and the overall dining experience. 2017-07-24 Dissertation (University of Nottingham only) NonPeerReviewed application/pdf en https://eprints.nottingham.ac.uk/50260/1/50260%20-%20Babajide%20AbuBakr%20Muritala.pdf Muritala, Babajide AbuBakr (2017) Sentiment analysis of restaurant reviews in Malaysia. [Dissertation (University of Nottingham only)]
spellingShingle Muritala, Babajide AbuBakr
Sentiment analysis of restaurant reviews in Malaysia
title Sentiment analysis of restaurant reviews in Malaysia
title_full Sentiment analysis of restaurant reviews in Malaysia
title_fullStr Sentiment analysis of restaurant reviews in Malaysia
title_full_unstemmed Sentiment analysis of restaurant reviews in Malaysia
title_short Sentiment analysis of restaurant reviews in Malaysia
title_sort sentiment analysis of restaurant reviews in malaysia
url https://eprints.nottingham.ac.uk/50260/