A Discussion of Pricing Strategy for a Community Based Business in UK—The Angler’s Rest

A Discussion of Pricing Strategy for a Community Based Business in UK—The Angler’s Rest

The importance on how to develop an appropriate pricing strategy is increasing in recent year. This paper will discuss pricing strategy in the market of food and drinking and choose Angler’s rest as a case study. The primary objective of this paper is to discuss how pricing strategy can be applied t...

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Bibliographic Details
Main Author: Xu, Silin
Format: Dissertation (University of Nottingham only)
Language:English
Published: 2017
Online Access:https://eprints.nottingham.ac.uk/46201/

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