Understanding technological engagement in an industrial B2B marketplace.
Understanding how industrial customers use different technology platforms, specifically with a service dominant logic perspective.
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| Format: | Dissertation (University of Nottingham only) |
| Language: | English |
| Published: |
2017
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| Online Access: | https://eprints.nottingham.ac.uk/42173/ |
| Summary: | Understanding how industrial customers use different technology platforms, specifically with a service dominant logic perspective. |
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