Reading ads, reading the world

This paper challenges the reductive notion of children as ‘efferent' readers who learn to decode written language in order to ‘take away’ knowledge. This anachronistic idea has become entrenched in current UK curriculum and education policy. However, it is well established that decoding letters...

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Main Author: Parry, Becky
Format: Article
Published: Taylor & Francis 2015
Subjects:
Online Access:https://eprints.nottingham.ac.uk/40171/
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author Parry, Becky
author_facet Parry, Becky
author_sort Parry, Becky
building Nottingham Research Data Repository
collection Online Access
description This paper challenges the reductive notion of children as ‘efferent' readers who learn to decode written language in order to ‘take away’ knowledge. This anachronistic idea has become entrenched in current UK curriculum and education policy. However, it is well established that decoding letters and sounds is only one aspect of reading, that reading is cultural and that learning to read, not only words but also images and sounds, develops children's comprehension and criticality. With this in mind, I seek to share a process through which children and young people were able to develop as readers with a particular focus on the reading of media texts. I present an account of media education activity which focused on the way children read media texts, in the classroom. I suggest that with appropriate pedagogic and conceptual tools children develop as critical, cultural and collaborative readers of words, images, sounds and texts and thereby of the world.
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spelling nottingham-401712020-05-04T17:00:27Z https://eprints.nottingham.ac.uk/40171/ Reading ads, reading the world Parry, Becky This paper challenges the reductive notion of children as ‘efferent' readers who learn to decode written language in order to ‘take away’ knowledge. This anachronistic idea has become entrenched in current UK curriculum and education policy. However, it is well established that decoding letters and sounds is only one aspect of reading, that reading is cultural and that learning to read, not only words but also images and sounds, develops children's comprehension and criticality. With this in mind, I seek to share a process through which children and young people were able to develop as readers with a particular focus on the reading of media texts. I present an account of media education activity which focused on the way children read media texts, in the classroom. I suggest that with appropriate pedagogic and conceptual tools children develop as critical, cultural and collaborative readers of words, images, sounds and texts and thereby of the world. Taylor & Francis 2015-01-22 Article PeerReviewed Parry, Becky (2015) Reading ads, reading the world. Education 3-13, 44 (3). pp. 325-338. ISSN 1475-7575 reading literacy media texts pedagogy media studies media education adverts http://www.tandfonline.com/doi/full/10.1080/03004279.2014.991413 doi:10.1080/03004279.2014.991413 doi:10.1080/03004279.2014.991413
spellingShingle reading
literacy
media texts
pedagogy
media studies
media education
adverts
Parry, Becky
Reading ads, reading the world
title Reading ads, reading the world
title_full Reading ads, reading the world
title_fullStr Reading ads, reading the world
title_full_unstemmed Reading ads, reading the world
title_short Reading ads, reading the world
title_sort reading ads, reading the world
topic reading
literacy
media texts
pedagogy
media studies
media education
adverts
url https://eprints.nottingham.ac.uk/40171/
https://eprints.nottingham.ac.uk/40171/
https://eprints.nottingham.ac.uk/40171/