The Entry Mode Choice and Performance of European Small and Medium Sized Enterprises Investing in Emerging Markets
As a result of specific characteristics, the internationalisation process of small and medium sized enterprises (SMEs) differs from that of other companies and can imply higher risks. Therefore, strategic decisions such as the entry mode choice should be taken more cautiously in order to maximise fi...
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| Format: | Dissertation (University of Nottingham only) |
| Language: | English |
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2016
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| Online Access: | https://eprints.nottingham.ac.uk/36752/ |