Without A Trace?: The Construction of the Traceless Outdoor Experience in the Online Communications of Leave No Trace Corporate Partners
This dissertation examines how the corporate partners of the Leave No Trace Center for Outdoor Ethics (LNTCOE) operating in the outdoors industry construct the experience of traceless outdoor recreation for their consumers. It draws on the theoretical frameworks of constitutive CSR communication to...
| Main Author: | |
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| Format: | Dissertation (University of Nottingham only) |
| Language: | English |
| Published: |
2016
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| Online Access: | https://eprints.nottingham.ac.uk/36751/ |
| _version_ | 1848795340041355264 |
|---|---|
| author | Piepmeier, Aubree |
| author_facet | Piepmeier, Aubree |
| author_sort | Piepmeier, Aubree |
| building | Nottingham Research Data Repository |
| collection | Online Access |
| description | This dissertation examines how the corporate partners of the Leave No Trace Center for Outdoor Ethics (LNTCOE) operating in the outdoors industry construct the experience of traceless outdoor recreation for their consumers. It draws on the theoretical frameworks of constitutive CSR communication to explore how communications construct complex versions of CSR reality. It uses textual analysis to identify how the online discourse of LNT partners perpetuate the seemingly radical claim of leaving no trace. The findings suggest that outdoor firms use a range of discursive strategies to construct this representation of reality, including the management of moral narratives, claims of exceptionalism, and manipulation of definitional boundaries. |
| first_indexed | 2025-11-14T19:30:32Z |
| format | Dissertation (University of Nottingham only) |
| id | nottingham-36751 |
| institution | University of Nottingham Malaysia Campus |
| institution_category | Local University |
| language | English |
| last_indexed | 2025-11-14T19:30:32Z |
| publishDate | 2016 |
| recordtype | eprints |
| repository_type | Digital Repository |
| spelling | nottingham-367512017-10-19T17:00:11Z https://eprints.nottingham.ac.uk/36751/ Without A Trace?: The Construction of the Traceless Outdoor Experience in the Online Communications of Leave No Trace Corporate Partners Piepmeier, Aubree This dissertation examines how the corporate partners of the Leave No Trace Center for Outdoor Ethics (LNTCOE) operating in the outdoors industry construct the experience of traceless outdoor recreation for their consumers. It draws on the theoretical frameworks of constitutive CSR communication to explore how communications construct complex versions of CSR reality. It uses textual analysis to identify how the online discourse of LNT partners perpetuate the seemingly radical claim of leaving no trace. The findings suggest that outdoor firms use a range of discursive strategies to construct this representation of reality, including the management of moral narratives, claims of exceptionalism, and manipulation of definitional boundaries. 2016-09-15 Dissertation (University of Nottingham only) NonPeerReviewed application/pdf en https://eprints.nottingham.ac.uk/36751/1/Piepmeier%20Dissertation.pdf Piepmeier, Aubree (2016) Without A Trace?: The Construction of the Traceless Outdoor Experience in the Online Communications of Leave No Trace Corporate Partners. [Dissertation (University of Nottingham only)] |
| spellingShingle | Piepmeier, Aubree Without A Trace?: The Construction of the Traceless Outdoor Experience in the Online Communications of Leave No Trace Corporate Partners |
| title | Without A Trace?: The Construction of the Traceless Outdoor Experience in the Online Communications of Leave No Trace Corporate Partners |
| title_full | Without A Trace?: The Construction of the Traceless Outdoor Experience in the Online Communications of Leave No Trace Corporate Partners |
| title_fullStr | Without A Trace?: The Construction of the Traceless Outdoor Experience in the Online Communications of Leave No Trace Corporate Partners |
| title_full_unstemmed | Without A Trace?: The Construction of the Traceless Outdoor Experience in the Online Communications of Leave No Trace Corporate Partners |
| title_short | Without A Trace?: The Construction of the Traceless Outdoor Experience in the Online Communications of Leave No Trace Corporate Partners |
| title_sort | without a trace?: the construction of the traceless outdoor experience in the online communications of leave no trace corporate partners |
| url | https://eprints.nottingham.ac.uk/36751/ |