Advertising values and Beauty ideals: A content analysis from 1930s to 1940s of No.7 printed advertisements.

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Advertising values and Beauty ideals: A content analysis from 1930s to 1940s of No.7 printed advertisements.

Being beautiful has become increasingly important to women. People can become more beautiful by using cosmetics and skincare products. In contrast, advertising is a very effective medium that propagandises beauty related products. It is meaningful to research how advertisements convey values and bea...

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Bibliographic Details
Main Author:	deng, yang
Format:	Dissertation (University of Nottingham only)
Language:	English
Published:	2016
Online Access:	https://eprints.nottingham.ac.uk/36744/

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