Servitisation in the Thai Fashion Industry: A Framework and Process

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Servitisation in the Thai Fashion Industry: A Framework and Process

Servitisation, the idea that providing additional services with the sale of a product can create value, is regarded as one of the more effective ways through which a company might gain an advantage in the globalised business market. Intangible services can bring manufacturers several benefits, such...

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Bibliographic Details
Main Author:	Kaewngern, Santamol
Format:	Dissertation (University of Nottingham only)
Language:	English
Published:	2016
Online Access:	https://eprints.nottingham.ac.uk/36737/

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