Customer Perceived Value- Challenges and Opportunities of Indian Retail Stores

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Customer Perceived Value- Challenges and Opportunities of Indian Retail Stores

Over the period of time, the significance of shopping has transformed for the customers. It was just a requirement for them initially. Shopping and retailing was used to be a very easy concept in India, buying the products required from the traditional local stores from the nearest place. The change...

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Bibliographic Details
Main Author:	Gupta, Archit
Format:	Dissertation (University of Nottingham only)
Language:	English
Published:	2016
Online Access:	https://eprints.nottingham.ac.uk/36598/

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