Pharmaceutical distribution networks in China: analysis of benefits and challenges of entering the Chinese market

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Pharmaceutical distribution networks in China: analysis of benefits and challenges of entering the Chinese market

Entering foreign markets is aligned with objectives related to and influenced by the market entered. Operationalisation of objectives as well as the given environment of the host country influence setup of distribution activities which demands for joint analysis of both topics. The objective of t...

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Bibliographic Details
Main Author:	Wegner, Jennifer
Format:	Dissertation (University of Nottingham only)
Language:	English
Published:	2015
Subjects:	Pharmaceuticals; FDI; Distribution; China; Strategy
Online Access:	https://eprints.nottingham.ac.uk/29855/

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