Public perceptions of demand side management and a smarter energy future

Demand side management (DSM) is a key aspect of many future energy system scenarios1,2. DSM refers to a range of technologies and interventions designed to create greater efficiency and flexibility on the demand side of the energy system3. Examples include the provision of more information to users...

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Main Authors: Spence, Alexa, Demski, Christina, Butler, Catherine, Parkhill, Karen, Pidgeon, Nick
Format: Article
Published: Nature Publishing Group 2015
Subjects:
Online Access:https://eprints.nottingham.ac.uk/29832/
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author Spence, Alexa
Demski, Christina
Butler, Catherine
Parkhill, Karen
Pidgeon, Nick
author_facet Spence, Alexa
Demski, Christina
Butler, Catherine
Parkhill, Karen
Pidgeon, Nick
author_sort Spence, Alexa
building Nottingham Research Data Repository
collection Online Access
description Demand side management (DSM) is a key aspect of many future energy system scenarios1,2. DSM refers to a range of technologies and interventions designed to create greater efficiency and flexibility on the demand side of the energy system3. Examples include the provision of more information to users to support efficient behaviour and new ‘smart’ technologies that can be automatically controlled. Key stated outcomes of implementing DSM are benefits for consumers, such as cost savings3, 4 and greater control over energy use. Here, we use results from an online survey to examine public perceptions and acceptability of a range of current DSM possibilities in a representative sample of the British population (N = 2441). We show that, whilst cost is likely to be a significant reason for many people to uptake DSM measures, those concerned about energy costs are actually less likely to accept DSM. Notably, individuals concerned about climate change are more likely to be accepting. A significant proportion of people, particularly those concerned about affordability, indicated unwillingness or concerns about sharing energy data, a necessity for many forms of DSM. We conclude substantial public engagement and further policy development is required for widespread DSM implementation.
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spelling nottingham-298322020-05-04T17:05:54Z https://eprints.nottingham.ac.uk/29832/ Public perceptions of demand side management and a smarter energy future Spence, Alexa Demski, Christina Butler, Catherine Parkhill, Karen Pidgeon, Nick Demand side management (DSM) is a key aspect of many future energy system scenarios1,2. DSM refers to a range of technologies and interventions designed to create greater efficiency and flexibility on the demand side of the energy system3. Examples include the provision of more information to users to support efficient behaviour and new ‘smart’ technologies that can be automatically controlled. Key stated outcomes of implementing DSM are benefits for consumers, such as cost savings3, 4 and greater control over energy use. Here, we use results from an online survey to examine public perceptions and acceptability of a range of current DSM possibilities in a representative sample of the British population (N = 2441). We show that, whilst cost is likely to be a significant reason for many people to uptake DSM measures, those concerned about energy costs are actually less likely to accept DSM. Notably, individuals concerned about climate change are more likely to be accepting. A significant proportion of people, particularly those concerned about affordability, indicated unwillingness or concerns about sharing energy data, a necessity for many forms of DSM. We conclude substantial public engagement and further policy development is required for widespread DSM implementation. Nature Publishing Group 2015-04-27 Article PeerReviewed Spence, Alexa, Demski, Christina, Butler, Catherine, Parkhill, Karen and Pidgeon, Nick (2015) Public perceptions of demand side management and a smarter energy future. Nature Climate Change, 5 . pp. 550-554. ISSN 1758-678X demand side management energy systems smart meters http://www.nature.com/nclimate/journal/v5/n6/full/nclimate2610.html doi:10.1038/nclimate2610 doi:10.1038/nclimate2610
spellingShingle demand side management
energy systems
smart meters
Spence, Alexa
Demski, Christina
Butler, Catherine
Parkhill, Karen
Pidgeon, Nick
Public perceptions of demand side management and a smarter energy future
title Public perceptions of demand side management and a smarter energy future
title_full Public perceptions of demand side management and a smarter energy future
title_fullStr Public perceptions of demand side management and a smarter energy future
title_full_unstemmed Public perceptions of demand side management and a smarter energy future
title_short Public perceptions of demand side management and a smarter energy future
title_sort public perceptions of demand side management and a smarter energy future
topic demand side management
energy systems
smart meters
url https://eprints.nottingham.ac.uk/29832/
https://eprints.nottingham.ac.uk/29832/
https://eprints.nottingham.ac.uk/29832/