Implementation of Strategy in Multinational Corporations: An Exploration of Foreign Subsidiaries’ Perspective
Implementation of strategy has always been more difficult than devising a good strategy. Implementation plans can be mired by a multitude of execution related problems which have been well researched and discussed in management literature. One of the problem arises from trade-offs between short-t...
| Main Author: | |
|---|---|
| Format: | Dissertation (University of Nottingham only) |
| Language: | English |
| Published: |
2014
|
| Online Access: | https://eprints.nottingham.ac.uk/28009/ |
| _version_ | 1848793487505358848 |
|---|---|
| author | Fatmi, Rehani |
| author_facet | Fatmi, Rehani |
| author_sort | Fatmi, Rehani |
| building | Nottingham Research Data Repository |
| collection | Online Access |
| description | Implementation of strategy has always been more difficult than devising a good strategy.
Implementation plans can be mired by a multitude of execution related problems which have been well
researched and discussed in management literature. One of the problem arises from trade-offs between
short-term revenue and profitability targets and long-term strategic goals that managers must balance.
Strategists display a substantial amount of dissonance in deciding whether companies should stay
committed to competing in a particular way or demonstrate flexibility to compete effectively in a variety
of ways. In multinational companies such tensions can be exacerbated by the cultural, administrative,
geographical and economic distance between the subsidiary that executes strategy and its headquarters
which formulates the corporate strategy.
This interpretive exploratory research based on the views and opinions of managers of
subsidiaries belonging to multinational companies, highlighted a number of issues currently being faced
at the subsidiary level. Two broad areas of improvement have been derived from those interviews – one
relating to organizational design and the other to strategic human resource management. |
| first_indexed | 2025-11-14T19:01:05Z |
| format | Dissertation (University of Nottingham only) |
| id | nottingham-28009 |
| institution | University of Nottingham Malaysia Campus |
| institution_category | Local University |
| language | English |
| last_indexed | 2025-11-14T19:01:05Z |
| publishDate | 2014 |
| recordtype | eprints |
| repository_type | Digital Repository |
| spelling | nottingham-280092018-02-02T09:58:09Z https://eprints.nottingham.ac.uk/28009/ Implementation of Strategy in Multinational Corporations: An Exploration of Foreign Subsidiaries’ Perspective Fatmi, Rehani Implementation of strategy has always been more difficult than devising a good strategy. Implementation plans can be mired by a multitude of execution related problems which have been well researched and discussed in management literature. One of the problem arises from trade-offs between short-term revenue and profitability targets and long-term strategic goals that managers must balance. Strategists display a substantial amount of dissonance in deciding whether companies should stay committed to competing in a particular way or demonstrate flexibility to compete effectively in a variety of ways. In multinational companies such tensions can be exacerbated by the cultural, administrative, geographical and economic distance between the subsidiary that executes strategy and its headquarters which formulates the corporate strategy. This interpretive exploratory research based on the views and opinions of managers of subsidiaries belonging to multinational companies, highlighted a number of issues currently being faced at the subsidiary level. Two broad areas of improvement have been derived from those interviews – one relating to organizational design and the other to strategic human resource management. 2014 Dissertation (University of Nottingham only) NonPeerReviewed application/pdf en https://eprints.nottingham.ac.uk/28009/1/RehaniFatmi.pdf Fatmi, Rehani (2014) Implementation of Strategy in Multinational Corporations: An Exploration of Foreign Subsidiaries’ Perspective. [Dissertation (University of Nottingham only)] |
| spellingShingle | Fatmi, Rehani Implementation of Strategy in Multinational Corporations: An Exploration of Foreign Subsidiaries’ Perspective |
| title | Implementation of Strategy in Multinational
Corporations: An Exploration of Foreign Subsidiaries’ Perspective |
| title_full | Implementation of Strategy in Multinational
Corporations: An Exploration of Foreign Subsidiaries’ Perspective |
| title_fullStr | Implementation of Strategy in Multinational
Corporations: An Exploration of Foreign Subsidiaries’ Perspective |
| title_full_unstemmed | Implementation of Strategy in Multinational
Corporations: An Exploration of Foreign Subsidiaries’ Perspective |
| title_short | Implementation of Strategy in Multinational
Corporations: An Exploration of Foreign Subsidiaries’ Perspective |
| title_sort | implementation of strategy in multinational
corporations: an exploration of foreign subsidiaries’ perspective |
| url | https://eprints.nottingham.ac.uk/28009/ |