APA (7th ed.) Citation

Liu, Y. (2014). The Effect of Advertainment toward The Affective Motivations of Online Customer Brand Engagement.

Chicago Style (17th ed.) Citation

Liu, Yen-Chun. The Effect of Advertainment Toward The Affective Motivations of Online Customer Brand Engagement. 2014.

MLA (9th ed.) Citation

Liu, Yen-Chun. The Effect of Advertainment Toward The Affective Motivations of Online Customer Brand Engagement. 2014.

Warning: These citations may not always be 100% accurate.