APA (7th ed.) Citation

MCLUNDIE, M. (2013). Assessing the value of loyalty scheme communications to British FMCG retailers' brands.

Chicago Style (17th ed.) Citation

MCLUNDIE, MICHAEL. Assessing the Value of Loyalty Scheme Communications to British FMCG Retailers' Brands. 2013.

MLA (9th ed.) Citation

MCLUNDIE, MICHAEL. Assessing the Value of Loyalty Scheme Communications to British FMCG Retailers' Brands. 2013.

Warning: These citations may not always be 100% accurate.