The Study of Hypermarket in Thailand: The Influence of Store Environments on Consumer Evaluation

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The Study of Hypermarket in Thailand: The Influence of Store Environments on Consumer Evaluation

The growth of retail business in Thailand is increasing significantly, especially hypermarket. The first hypermarket in Thailand was introduced in last two decades, and has enormous influence on both Thai people’s lifestyles and retail store businesses in Thailand. The objective of this study is to...

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Bibliographic Details
Main Author:	Lertsakdumrongkul, Vorapop
Format:	Dissertation (University of Nottingham only)
Language:	English
Published:	2013
Online Access:	https://eprints.nottingham.ac.uk/26730/

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