An examination of Chinese students'decision making behavior on the choice of UK University for a master’s degree

The purpose of this dissertation is to examine the factors which can influence Chinese students’ intention to study in the UK for a master’s degree. Variables to be investigated include attitudes, subjective norms, internal control, external control, and intention. In addition, the effects of past e...

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Main Author: Liang, Junqing
Format: Dissertation (University of Nottingham only)
Language:English
Published: 2013
Online Access:https://eprints.nottingham.ac.uk/26540/
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author Liang, Junqing
author_facet Liang, Junqing
author_sort Liang, Junqing
building Nottingham Research Data Repository
collection Online Access
description The purpose of this dissertation is to examine the factors which can influence Chinese students’ intention to study in the UK for a master’s degree. Variables to be investigated include attitudes, subjective norms, internal control, external control, and intention. In addition, the effects of past experience were also examined. This dissertation employed questionnaire survey to collect primary data in both Chinese campus and UK campus of Nottingham University. A total of 100 students participated in the survey. Among them, 50 students have past experience of studying in the UK, and another 50 have no past experience of studying in the UK. The findings showed that Chinese students’ attitudes towards studying in the UK for a master’s degree, their subjective norms, and their internal control are direct predictors of Chinese students’ intention to study in the UK for a master’s degree. External control cannot predict intention directly, but it has a direct relationship with internal control, thus external control has an indirect relationship with intention. For Chinese students who have past experience, their attitude is the strongest predictor of their intention to study in the UK for a master’s degree. And for Chinese students who have no past experience, subjective norm is the strongest predictor of their intention to study in the UK for a master’s degree. In addition, Chinese students with past experience tend to hold more positive beliefs about studying in the UK for a master’s degree. Also, they have stronger intention to study in the UK.
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spelling nottingham-265402017-10-19T13:30:33Z https://eprints.nottingham.ac.uk/26540/ An examination of Chinese students'decision making behavior on the choice of UK University for a master’s degree Liang, Junqing The purpose of this dissertation is to examine the factors which can influence Chinese students’ intention to study in the UK for a master’s degree. Variables to be investigated include attitudes, subjective norms, internal control, external control, and intention. In addition, the effects of past experience were also examined. This dissertation employed questionnaire survey to collect primary data in both Chinese campus and UK campus of Nottingham University. A total of 100 students participated in the survey. Among them, 50 students have past experience of studying in the UK, and another 50 have no past experience of studying in the UK. The findings showed that Chinese students’ attitudes towards studying in the UK for a master’s degree, their subjective norms, and their internal control are direct predictors of Chinese students’ intention to study in the UK for a master’s degree. External control cannot predict intention directly, but it has a direct relationship with internal control, thus external control has an indirect relationship with intention. For Chinese students who have past experience, their attitude is the strongest predictor of their intention to study in the UK for a master’s degree. And for Chinese students who have no past experience, subjective norm is the strongest predictor of their intention to study in the UK for a master’s degree. In addition, Chinese students with past experience tend to hold more positive beliefs about studying in the UK for a master’s degree. Also, they have stronger intention to study in the UK. 2013-09-17 Dissertation (University of Nottingham only) NonPeerReviewed application/pdf en https://eprints.nottingham.ac.uk/26540/1/Dissertation_final.pdf Liang, Junqing (2013) An examination of Chinese students'decision making behavior on the choice of UK University for a master’s degree. [Dissertation (University of Nottingham only)] (Unpublished)
spellingShingle Liang, Junqing
An examination of Chinese students'decision making behavior on the choice of UK University for a master’s degree
title An examination of Chinese students'decision making behavior on the choice of UK University for a master’s degree
title_full An examination of Chinese students'decision making behavior on the choice of UK University for a master’s degree
title_fullStr An examination of Chinese students'decision making behavior on the choice of UK University for a master’s degree
title_full_unstemmed An examination of Chinese students'decision making behavior on the choice of UK University for a master’s degree
title_short An examination of Chinese students'decision making behavior on the choice of UK University for a master’s degree
title_sort examination of chinese students'decision making behavior on the choice of uk university for a master’s degree
url https://eprints.nottingham.ac.uk/26540/