Exploring the marketing challenges faced by assembled computer dealers

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Exploring the marketing challenges faced by assembled computer dealers

There has been a great competition in computer market these days for obtaining higher market share. Computer market consisting of many branded and non branded players have been using various methods for matching the supply and demand in best possible way for attaining market dominance. Branded compa...

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Bibliographic Details
Main Author:	Kallimani, Rashmi
Format:	Dissertation (University of Nottingham only)
Language:	English
Published:	2010
Online Access:	https://eprints.nottingham.ac.uk/25356/

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