The Effect of Learning Asymmetries and Cognitive Processing on the Developmental Process of Entrepreneurial Ideas

Kolb (1984) described a set of four learning preferences exist and consist of the way that an individual acquires new information and the way that this individual transform said information. It has been shown previously that there is a link between these preferences and the way that an entrepreneur...

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Main Author: Smith, Christopher
Format: Dissertation (University of Nottingham only)
Language:English
Published: 2011
Online Access:https://eprints.nottingham.ac.uk/24835/
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author Smith, Christopher
author_facet Smith, Christopher
author_sort Smith, Christopher
building Nottingham Research Data Repository
collection Online Access
description Kolb (1984) described a set of four learning preferences exist and consist of the way that an individual acquires new information and the way that this individual transform said information. It has been shown previously that there is a link between these preferences and the way that an entrepreneur identifies opportunities. This study builds upon this framework to look at the relative stages of the entrepreneurial process that each of the remaining three preferences are best suited. Further to this is uses post-hoc analysis to determine the potential effects of the strength of these preferences. This study used the theoretical work previously outlined by a series of authors to test for the learning preference profile of a set of individuals and then allow them to complete a fictional case study that provided them with a series of choices regarding the continuation or abandon (exit) of a business venture. The concept behind this is based on work previously done in several other fields and has proven to be powerful in identifying decision making patterns. This study shows that there is indeed at least a weak trend in line with the theory that there are competency-associated preferences that favour different stages of the entrepreneurial process. Accommodation preferences have the highest average continuation rate of all the preferences (57.97%). The relative strength of the preferences also suggest that the strong preferences are more fixed into a singular competency set and unable to move as freely around the preference spectrum. Those that show a weaker preference appear to have a greater chance of moving throughout the case study with greatest continuation rates. This suggests that they have a greater range of competencies to choose from despite still possessing a dominant earning style.
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spelling nottingham-248352018-02-16T13:03:04Z https://eprints.nottingham.ac.uk/24835/ The Effect of Learning Asymmetries and Cognitive Processing on the Developmental Process of Entrepreneurial Ideas Smith, Christopher Kolb (1984) described a set of four learning preferences exist and consist of the way that an individual acquires new information and the way that this individual transform said information. It has been shown previously that there is a link between these preferences and the way that an entrepreneur identifies opportunities. This study builds upon this framework to look at the relative stages of the entrepreneurial process that each of the remaining three preferences are best suited. Further to this is uses post-hoc analysis to determine the potential effects of the strength of these preferences. This study used the theoretical work previously outlined by a series of authors to test for the learning preference profile of a set of individuals and then allow them to complete a fictional case study that provided them with a series of choices regarding the continuation or abandon (exit) of a business venture. The concept behind this is based on work previously done in several other fields and has proven to be powerful in identifying decision making patterns. This study shows that there is indeed at least a weak trend in line with the theory that there are competency-associated preferences that favour different stages of the entrepreneurial process. Accommodation preferences have the highest average continuation rate of all the preferences (57.97%). The relative strength of the preferences also suggest that the strong preferences are more fixed into a singular competency set and unable to move as freely around the preference spectrum. Those that show a weaker preference appear to have a greater chance of moving throughout the case study with greatest continuation rates. This suggests that they have a greater range of competencies to choose from despite still possessing a dominant earning style. 2011 Dissertation (University of Nottingham only) NonPeerReviewed application/pdf en https://eprints.nottingham.ac.uk/24835/1/Dissertation_final.pdf Smith, Christopher (2011) The Effect of Learning Asymmetries and Cognitive Processing on the Developmental Process of Entrepreneurial Ideas. [Dissertation (University of Nottingham only)] (Unpublished)
spellingShingle Smith, Christopher
The Effect of Learning Asymmetries and Cognitive Processing on the Developmental Process of Entrepreneurial Ideas
title The Effect of Learning Asymmetries and Cognitive Processing on the Developmental Process of Entrepreneurial Ideas
title_full The Effect of Learning Asymmetries and Cognitive Processing on the Developmental Process of Entrepreneurial Ideas
title_fullStr The Effect of Learning Asymmetries and Cognitive Processing on the Developmental Process of Entrepreneurial Ideas
title_full_unstemmed The Effect of Learning Asymmetries and Cognitive Processing on the Developmental Process of Entrepreneurial Ideas
title_short The Effect of Learning Asymmetries and Cognitive Processing on the Developmental Process of Entrepreneurial Ideas
title_sort effect of learning asymmetries and cognitive processing on the developmental process of entrepreneurial ideas
url https://eprints.nottingham.ac.uk/24835/