Malaysian Culture and Race Relations in a Dynamic Work Environment

Race Relations in Malaysia have been a sensitive issue since Malaysia’s independence. Cultural factors have also affected Malaysia’s business world. Using Hofstede’s framework on the five dimensions of national culture, and by looking deeper into Air Asia by using Schein’s 3-Level model, this disser...

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Main Author: Dave, Hemish K.
Format: Dissertation (University of Nottingham only)
Language:English
Published: 2009
Online Access:https://eprints.nottingham.ac.uk/24481/
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author Dave, Hemish K.
author_facet Dave, Hemish K.
author_sort Dave, Hemish K.
building Nottingham Research Data Repository
collection Online Access
description Race Relations in Malaysia have been a sensitive issue since Malaysia’s independence. Cultural factors have also affected Malaysia’s business world. Using Hofstede’s framework on the five dimensions of national culture, and by looking deeper into Air Asia by using Schein’s 3-Level model, this dissertation is an attempt to identify the cultural sources that affect a Malaysian Organisation. Leadership is a vital factor that determines the culture, both nationally and within an organisation, and good leaders can form a strong sense of cultural identity for members. This dissertation looks at the various aspects of Malaysian culture in the context of Malaysia’s Low cost carrier airline, Air Asia Sdn. Bhd, by making use of qualitative research to obtain and analyse data. The dissertation also looks into how Hofstede’s dimensions are valued in modern Malaysia, and whether or not the predicted cultural values hold true.
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format Dissertation (University of Nottingham only)
id nottingham-24481
institution University of Nottingham Malaysia Campus
institution_category Local University
language English
last_indexed 2025-11-14T18:49:59Z
publishDate 2009
recordtype eprints
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spelling nottingham-244812017-12-19T15:00:04Z https://eprints.nottingham.ac.uk/24481/ Malaysian Culture and Race Relations in a Dynamic Work Environment Dave, Hemish K. Race Relations in Malaysia have been a sensitive issue since Malaysia’s independence. Cultural factors have also affected Malaysia’s business world. Using Hofstede’s framework on the five dimensions of national culture, and by looking deeper into Air Asia by using Schein’s 3-Level model, this dissertation is an attempt to identify the cultural sources that affect a Malaysian Organisation. Leadership is a vital factor that determines the culture, both nationally and within an organisation, and good leaders can form a strong sense of cultural identity for members. This dissertation looks at the various aspects of Malaysian culture in the context of Malaysia’s Low cost carrier airline, Air Asia Sdn. Bhd, by making use of qualitative research to obtain and analyse data. The dissertation also looks into how Hofstede’s dimensions are valued in modern Malaysia, and whether or not the predicted cultural values hold true. 2009 Dissertation (University of Nottingham only) NonPeerReviewed application/pdf en https://eprints.nottingham.ac.uk/24481/1/hemishkdave.pdf Dave, Hemish K. (2009) Malaysian Culture and Race Relations in a Dynamic Work Environment. [Dissertation (University of Nottingham only)] (Unpublished)
spellingShingle Dave, Hemish K.
Malaysian Culture and Race Relations in a Dynamic Work Environment
title Malaysian Culture and Race Relations in a Dynamic Work Environment
title_full Malaysian Culture and Race Relations in a Dynamic Work Environment
title_fullStr Malaysian Culture and Race Relations in a Dynamic Work Environment
title_full_unstemmed Malaysian Culture and Race Relations in a Dynamic Work Environment
title_short Malaysian Culture and Race Relations in a Dynamic Work Environment
title_sort malaysian culture and race relations in a dynamic work environment
url https://eprints.nottingham.ac.uk/24481/