Alliance between Corporations and Non-profit Organisations for CSR practices. An explorative Study in Malaysia Context

This is an explorative study of alliances between non-profit organisation and corporations in Malaysia. The research employed case study analysis to examine the relationship between the two parties. Emerging issues during the explorative study of variables in alliance development process and seconda...

Full description

Bibliographic Details
Main Author: Bamigboye, Akintomide
Format: Dissertation (University of Nottingham only)
Language:English
Published: 2008
Online Access:https://eprints.nottingham.ac.uk/24460/
_version_ 1848792783929737216
author Bamigboye, Akintomide
author_facet Bamigboye, Akintomide
author_sort Bamigboye, Akintomide
building Nottingham Research Data Repository
collection Online Access
description This is an explorative study of alliances between non-profit organisation and corporations in Malaysia. The research employed case study analysis to examine the relationship between the two parties. Emerging issues during the explorative study of variables in alliance development process and secondary sources of data most significantly, parties’ published reports on the partnership formed the basis of opinion. The study found overwhelming evidence that the Malaysian NPOs are on the verge of a paradigm shift that could lead to new ways of interacting; making partnership with corporate organisation a more desirable way of solving humanitarian, environmental, and community developmental issues rather than adversarial approach. The study among other things confirmed that the type of alliance formed in Malaysia are based on contractual agreements; they are also proactive alliances grounded in economics theories (resource- based theory), however alliance objectives are found to be focusing on the external environment of the corporations and the level of interaction are more of arms-length and interactive relationship with negligible traces of intensive alliance. Conclusion and recommendations on further actions are offered at the end of the paper.
first_indexed 2025-11-14T18:49:54Z
format Dissertation (University of Nottingham only)
id nottingham-24460
institution University of Nottingham Malaysia Campus
institution_category Local University
language English
last_indexed 2025-11-14T18:49:54Z
publishDate 2008
recordtype eprints
repository_type Digital Repository
spelling nottingham-244602018-01-23T00:38:33Z https://eprints.nottingham.ac.uk/24460/ Alliance between Corporations and Non-profit Organisations for CSR practices. An explorative Study in Malaysia Context Bamigboye, Akintomide This is an explorative study of alliances between non-profit organisation and corporations in Malaysia. The research employed case study analysis to examine the relationship between the two parties. Emerging issues during the explorative study of variables in alliance development process and secondary sources of data most significantly, parties’ published reports on the partnership formed the basis of opinion. The study found overwhelming evidence that the Malaysian NPOs are on the verge of a paradigm shift that could lead to new ways of interacting; making partnership with corporate organisation a more desirable way of solving humanitarian, environmental, and community developmental issues rather than adversarial approach. The study among other things confirmed that the type of alliance formed in Malaysia are based on contractual agreements; they are also proactive alliances grounded in economics theories (resource- based theory), however alliance objectives are found to be focusing on the external environment of the corporations and the level of interaction are more of arms-length and interactive relationship with negligible traces of intensive alliance. Conclusion and recommendations on further actions are offered at the end of the paper. 2008 Dissertation (University of Nottingham only) NonPeerReviewed application/pdf en https://eprints.nottingham.ac.uk/24460/1/akintomidebamigboye.pdf Bamigboye, Akintomide (2008) Alliance between Corporations and Non-profit Organisations for CSR practices. An explorative Study in Malaysia Context. [Dissertation (University of Nottingham only)] (Unpublished)
spellingShingle Bamigboye, Akintomide
Alliance between Corporations and Non-profit Organisations for CSR practices. An explorative Study in Malaysia Context
title Alliance between Corporations and Non-profit Organisations for CSR practices. An explorative Study in Malaysia Context
title_full Alliance between Corporations and Non-profit Organisations for CSR practices. An explorative Study in Malaysia Context
title_fullStr Alliance between Corporations and Non-profit Organisations for CSR practices. An explorative Study in Malaysia Context
title_full_unstemmed Alliance between Corporations and Non-profit Organisations for CSR practices. An explorative Study in Malaysia Context
title_short Alliance between Corporations and Non-profit Organisations for CSR practices. An explorative Study in Malaysia Context
title_sort alliance between corporations and non-profit organisations for csr practices. an explorative study in malaysia context
url https://eprints.nottingham.ac.uk/24460/