Scenario Planning Implementation : A Case of a Malaysian Organisation
In this dynamic and ever changing era, uncertainties are inevitable. A successful organisation is one that is able to address the uncertainties in a world that is complex and unpredictable. Scenario planning is a strategic management tool that offers an alternative approach to planning in a world wh...
| Main Author: | Lim, Lee Chin |
|---|---|
| Format: | Dissertation (University of Nottingham only) |
| Language: | English |
| Published: |
2007
|
| Online Access: | https://eprints.nottingham.ac.uk/24344/ |
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