A Comparison of Factors Driving MNCs and SMEs towards Corporate Social Responsibility : A Malaysian SME Perspective

The focus of CSR has been mainly on multinational companies (MNC). Small and medium enterprises (SME) have not received much attention. MNCs are in a greater limelight compared to their smaller counterparts. However, collectively the presence of SMEs are significant. This paper attempts to understan...

Full description

Bibliographic Details
Main Author: Lau, Cin Yee
Format: Dissertation (University of Nottingham only)
Language:English
Published: 2006
Online Access:https://eprints.nottingham.ac.uk/24331/
_version_ 1848792751546564608
author Lau, Cin Yee
author_facet Lau, Cin Yee
author_sort Lau, Cin Yee
building Nottingham Research Data Repository
collection Online Access
description The focus of CSR has been mainly on multinational companies (MNC). Small and medium enterprises (SME) have not received much attention. MNCs are in a greater limelight compared to their smaller counterparts. However, collectively the presence of SMEs are significant. This paper attempts to understand the similarities and differences in the approach of CSR between MNCs and SMEs. From the analysis, MNCs adopt an instrumental approach towards CSR. CSR is used as a tool to protect build reputation, goodwill and trust. These are seen as some form of insurance or risk mitigation. This is also to create publicity in the eyes of the stakeholders. MNCs have a need to invest in CSR as they are more vulnerable to shareholders. This is because MNCs are subject to a wider range of shareholders and have more to loose. From the perspective of the SMEs, the approach taken is both ethical and instrumental. In SMEs, there is no separation of ownership and management. As such, CEOs have full discretion to manage the company and as a result, CSR is reflective of their personal values. Most of the entrepreneurs which established the company claims that profits must be made ethically and by adopting good practices. However, when implemented CSR becomes instrumental. CSR is then utilized as a good management tool to instill the right values. However, given the very nature of MNCs with a wide range of divergent stakeholders and the size of the firm, the practice of CSR is somewhat limited.
first_indexed 2025-11-14T18:49:23Z
format Dissertation (University of Nottingham only)
id nottingham-24331
institution University of Nottingham Malaysia Campus
institution_category Local University
language English
last_indexed 2025-11-14T18:49:23Z
publishDate 2006
recordtype eprints
repository_type Digital Repository
spelling nottingham-243312018-01-07T10:21:40Z https://eprints.nottingham.ac.uk/24331/ A Comparison of Factors Driving MNCs and SMEs towards Corporate Social Responsibility : A Malaysian SME Perspective Lau, Cin Yee The focus of CSR has been mainly on multinational companies (MNC). Small and medium enterprises (SME) have not received much attention. MNCs are in a greater limelight compared to their smaller counterparts. However, collectively the presence of SMEs are significant. This paper attempts to understand the similarities and differences in the approach of CSR between MNCs and SMEs. From the analysis, MNCs adopt an instrumental approach towards CSR. CSR is used as a tool to protect build reputation, goodwill and trust. These are seen as some form of insurance or risk mitigation. This is also to create publicity in the eyes of the stakeholders. MNCs have a need to invest in CSR as they are more vulnerable to shareholders. This is because MNCs are subject to a wider range of shareholders and have more to loose. From the perspective of the SMEs, the approach taken is both ethical and instrumental. In SMEs, there is no separation of ownership and management. As such, CEOs have full discretion to manage the company and as a result, CSR is reflective of their personal values. Most of the entrepreneurs which established the company claims that profits must be made ethically and by adopting good practices. However, when implemented CSR becomes instrumental. CSR is then utilized as a good management tool to instill the right values. However, given the very nature of MNCs with a wide range of divergent stakeholders and the size of the firm, the practice of CSR is somewhat limited. 2006 Dissertation (University of Nottingham only) NonPeerReviewed application/pdf en https://eprints.nottingham.ac.uk/24331/1/cinyee.pdf Lau, Cin Yee (2006) A Comparison of Factors Driving MNCs and SMEs towards Corporate Social Responsibility : A Malaysian SME Perspective. [Dissertation (University of Nottingham only)] (Unpublished)
spellingShingle Lau, Cin Yee
A Comparison of Factors Driving MNCs and SMEs towards Corporate Social Responsibility : A Malaysian SME Perspective
title A Comparison of Factors Driving MNCs and SMEs towards Corporate Social Responsibility : A Malaysian SME Perspective
title_full A Comparison of Factors Driving MNCs and SMEs towards Corporate Social Responsibility : A Malaysian SME Perspective
title_fullStr A Comparison of Factors Driving MNCs and SMEs towards Corporate Social Responsibility : A Malaysian SME Perspective
title_full_unstemmed A Comparison of Factors Driving MNCs and SMEs towards Corporate Social Responsibility : A Malaysian SME Perspective
title_short A Comparison of Factors Driving MNCs and SMEs towards Corporate Social Responsibility : A Malaysian SME Perspective
title_sort comparison of factors driving mncs and smes towards corporate social responsibility : a malaysian sme perspective
url https://eprints.nottingham.ac.uk/24331/