Local Retailers Response to Retail Internationalisation:Malaysia Perspective
This paper explores the entirety of grocery retail internationalisation, and the happening in the Malaysian Grocery Retail. The results of a field study suggest that local retailers were generally optimistic about the industry in the next ten years, and the examination on their strategic behaviour i...
| Main Author: | Wong, Poh Ling |
|---|---|
| Format: | Dissertation (University of Nottingham only) |
| Language: | English |
| Published: |
2005
|
| Online Access: | https://eprints.nottingham.ac.uk/24230/ |
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