Role Portrayal of Gay Men in Print Advertisements: A Study on US Market

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Role Portrayal of Gay Men in Print Advertisements: A Study on US Market

This dissertation research is aimed at analyzing the gay roles portrayal in print advertisements by the advertisers. In order to conduct this study, the researcher had selected sample of gay advertisements from the leading US gay magazine and the mainstream magazine. The researcher also developed a...

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Bibliographic Details
Main Author:	satyaprakash, shilpa
Format:	Dissertation (University of Nottingham only)
Language:	English
Published:	2010
Online Access:	https://eprints.nottingham.ac.uk/24174/

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