A Study of Relationship Building in the Context of Franchising for A Service Provider

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A Study of Relationship Building in the Context of Franchising for A Service Provider

The findings of this research are presented to the business development of a UK-based translation service firm specifically for its strategic marketing plan to enter other markets beyond the current operational scope. Supported by the optimistic future outlook of the UK translation industry and the...

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Bibliographic Details
Main Author:	Sakaguchi, Yoshie
Format:	Dissertation (University of Nottingham only)
Language:	English
Published:	2010
Online Access:	https://eprints.nottingham.ac.uk/24013/

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