Critical Analysis of e-retailing and the use of the virtual environment by luxury fashion brands

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Critical Analysis of e-retailing and the use of the virtual environment by luxury fashion brands

Within the last 5 years, independent researches on fashion luxury market have been focused on the outstanding growth of online shopping. Given the economic turmoil the world is going through, luxury, until recently, did not witness particular impact on its sales. But in 2009, the sector registered a...

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Bibliographic Details
Main Author:	Hay, Justine
Format:	Dissertation (University of Nottingham only)
Language:	English
Published:	2010
Online Access:	https://eprints.nottingham.ac.uk/23870/

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