The Internationalization Process of Small and Medium Companies: the Itlas&LaborLegno Case Study
Small and medium companies’ presence in the international marketplace is consistently increasing in the last decades, arising the interest of several authors and researchers. The existing internationalization literature can be mainly divided into two main fields, the International Business and...
| Main Author: | |
|---|---|
| Format: | Dissertation (University of Nottingham only) |
| Language: | English |
| Published: |
2010
|
| Online Access: | https://eprints.nottingham.ac.uk/23815/ |
| _version_ | 1848792639812403200 |
|---|---|
| author | Dei Tos, Sarah |
| author_facet | Dei Tos, Sarah |
| author_sort | Dei Tos, Sarah |
| building | Nottingham Research Data Repository |
| collection | Online Access |
| description | Small and medium companies’ presence in the international marketplace is
consistently increasing in the last decades, arising the interest of several authors
and researchers.
The existing internationalization literature can be mainly divided into two main
fields, the International Business and International Entrepreneurship one.
Nonetheless, neither of them alone is able to fully describe the principal factors
determining SMEs internationalization’s strategy and performance in the foreign
countries.
The analysis of the two domains, the International Business and International
Entrepreneurship one, together with a qualitative in depth evaluation of the case
study Itlas&LaborLegno, promise to solve the research gap identified by many
scholars, constituted by the sharp distinction between the two internationalization
fields. Overall, this research aims to gain a better comprehension of SMEs’
internationalization process, their definition of competitive advantage and the
adopted marketing strategies and tactics, able to overcome SMEs’ lack of
financial and tangible resources. |
| first_indexed | 2025-11-14T18:47:36Z |
| format | Dissertation (University of Nottingham only) |
| id | nottingham-23815 |
| institution | University of Nottingham Malaysia Campus |
| institution_category | Local University |
| language | English |
| last_indexed | 2025-11-14T18:47:36Z |
| publishDate | 2010 |
| recordtype | eprints |
| repository_type | Digital Repository |
| spelling | nottingham-238152018-02-02T11:26:23Z https://eprints.nottingham.ac.uk/23815/ The Internationalization Process of Small and Medium Companies: the Itlas&LaborLegno Case Study Dei Tos, Sarah Small and medium companies’ presence in the international marketplace is consistently increasing in the last decades, arising the interest of several authors and researchers. The existing internationalization literature can be mainly divided into two main fields, the International Business and International Entrepreneurship one. Nonetheless, neither of them alone is able to fully describe the principal factors determining SMEs internationalization’s strategy and performance in the foreign countries. The analysis of the two domains, the International Business and International Entrepreneurship one, together with a qualitative in depth evaluation of the case study Itlas&LaborLegno, promise to solve the research gap identified by many scholars, constituted by the sharp distinction between the two internationalization fields. Overall, this research aims to gain a better comprehension of SMEs’ internationalization process, their definition of competitive advantage and the adopted marketing strategies and tactics, able to overcome SMEs’ lack of financial and tangible resources. 2010-09-13 Dissertation (University of Nottingham only) NonPeerReviewed application/pdf en https://eprints.nottingham.ac.uk/23815/1/dissertation.pdf Dei Tos, Sarah (2010) The Internationalization Process of Small and Medium Companies: the Itlas&LaborLegno Case Study. [Dissertation (University of Nottingham only)] (Unpublished) |
| spellingShingle | Dei Tos, Sarah The Internationalization Process of Small and Medium Companies: the Itlas&LaborLegno Case Study |
| title | The Internationalization Process of Small and Medium Companies: the Itlas&LaborLegno Case Study |
| title_full | The Internationalization Process of Small and Medium Companies: the Itlas&LaborLegno Case Study |
| title_fullStr | The Internationalization Process of Small and Medium Companies: the Itlas&LaborLegno Case Study |
| title_full_unstemmed | The Internationalization Process of Small and Medium Companies: the Itlas&LaborLegno Case Study |
| title_short | The Internationalization Process of Small and Medium Companies: the Itlas&LaborLegno Case Study |
| title_sort | internationalization process of small and medium companies: the itlas&laborlegno case study |
| url | https://eprints.nottingham.ac.uk/23815/ |