Operational Strategy for Mobile Banking in India

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Operational Strategy for Mobile Banking in India

Mobile banking (m-banking) business concepts have become ‘talk of the town’ these days. There has been considerable development in this field and what m-banking concept can offer. M-Rupee has developed a business model and plan to establish a mobile banking business in India taking the opportunity o...

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Bibliographic Details
Main Author:	Manjunath, Gowtham
Format:	Dissertation (University of Nottingham only)
Language:	English
Published:	2010
Online Access:	https://eprints.nottingham.ac.uk/23718/

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